The old retail supply chain model has become outdated and inefficient. Customers still enjoy the ritual shopping excursions and 95% of customers transactions still take place in a store. But customers are becoming more technology savvy and the next generation wants so much more. And what they want varies from store to store, even within the same industry. Omni-channel Fulfillment is creating a system that brings your product and your customer together in multiple ways within the existing business structure.
I think I speak not only for myself, but also SphereWMS as a whole when I say that we joined IWLA as a partner this past year because it is important for us to be a part of the premier association for third party logistics companies across the continent. Naturally, I was thrilled to have two members of my staff attend the IWLA’s 2014 Annual Conference & Expo in Phoenix.